'Ukraine Now' brand wins competition of marketing revolutionaries

In addition, the brand took second place in the nomination "The Revolution of Communications," the government portal reported.

According to Roksolana Stadnyk, the head of the department of information and communications of the Secretariat of the Cabinet of Ministers of Ukraine, "Ukraine Now" is a successful campaign on popularizing Ukraine, which is highly appreciated by experts both in Ukraine and abroad. She is convinced that the brand will get many new victories.

X-Ray Marketing Award is an annual prize where the best marketing teams and campaigns of Ukraine are determined by voting. This year's short-list was formed on the basis of the most popular materials and the most notable campaigns launched last year. The 2018 voting was held in the following nominations: "Communication Strategy of the Year," "Opening of the Year," "Rebranding of the Year," "Failure of the Year," "Blitz of the Year," "Ambiguity of the Year," "Marketing Director of the Year," "CEO/Owner of a Market-Oriented Business."

Earlier, the brand "Ukraine Now" received one of the most prestigious design awards - the Red Dot Design Award - in the Corporate Identity category.